Travelguide of Amsterdam















































  Heineken Experience in Amsterdam

Heineken Experience 

Museumin Amsterdam90 minutes18,00
'Everything about beer brand Heineken. Great entertainment.'
Everything about the beer brand Heineken in this brewery, which is no longer in use. You are your own guide. Great entertainment, but rather commercial.
- excellent entertainment
- is not just about beer
- commercial atmosphere
- can be very busy
Our review of Heineken Experience

Heineken 'amusement park'

You can have a glimpse in the old Heineken Brewery, a world famous Amsterdams beer brand. For quite some time no beer is brewed at this location. The old Heineken Brewery has been converted into a kind of amusement park, the Heineken Experience. You walk through the property itself via a fixed route and laid down on the road you will be entertained in various ways.

All about Heineken Beer

The Heineken brand is central. The topic is mainly 'beer'. You will learn how beer is brewed, the history of the Heineken brand comes into play, you can see various commercials of Heineken Beer and you can, of course, taste the beer .

Use of newest media techniques

The tour is decorated with the latest multi-media techniques. For example, you can take a photo and email it to someone. The tour is often original and sometimes artificial hip.

Entertaining tour through the old brewery

The Heineken Experience offers you a good entertaining, but sometimes a commercial-looking 90 minutes. For this is the time you need to make off. This attraction is quite popular among tourists, so be especially on time to avoid the queues.
Facts of Heineken Experience
  (Good)      3/5
Duration of visit
90 minutes
Dutch, English
Free with
Discount with
Degree of crowds
Amount of visitors
535.000 (2011)
Opening days
Every day. Closed on january 1, april 30 and december 25
Opening hours
11am - 7.30pm. Friday till sunday 11am - 8.30pm
Stadhouderskade 78
+31 (0)20 5239435
  Heineken Experience in Amsterdam
  Heineken Experience in Amsterdam